Malaysia Airlines goes with Sabre PRISM to power corporate segment

Malaysia Airlines goes with Sabre PRISM to power corporate segment

Malaysia Airlines introduced that it has chosen Sabre Corporation’s PRISM to power and optimize its corporate segment. 

By utilizing automated, real-time information insights and developments, PRISM gives the airline superior information analytics, enabling them to craft a extra customised journey answer for enterprise prospects. 

Malaysian Aviation Group (MAG) chief govt Ahmad Luqman Mohd Azmi stated of the know-how: “Selecting the right business intelligence solution is essential for enhancing our corporate travel offerings, driving business growth, and boosting revenue while elevating the travel experience for our customers. This is why we’ve chosen Sabre PRISM, to help us achieve these goals by optimising and streamlining our sales processes.”

With PRISM, airways achieve a complete view of corporate journey whereas guaranteeing compliance with GDPR and different world information privateness rules. It is the one answer that provides a built-in analytics software, on-demand reporting, and API connectivity.  

Additionally, Sabre gives PRISM prospects 24/7 self-service entry to analytics and reporting, in addition to in-house technical and growth help. This help ensures correct and well timed information information and enabling customized growth help for purchasers. 

PRISM additionally ensures aggressive corporate account administration and enhances the shopper expertise via higher gives based mostly on their distinctive corporate journey necessities.



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